Skip to content

Logistics

Density done deliberately: a dispatch board that stops hiding the exceptions.

Freight dispatcher monitoring a dense load board across multiple screens

Client

Atlas Freight

Industry

Logistics

Year

2024

Services

Design system, Dashboard design, Front-end handoff

The challenge

Atlas dispatchers ran six windows across two monitors. The load board showed everything at equal weight, so a truck three hours late looked exactly like one running on time.

Training a new dispatcher took eleven weeks, mostly spent memorizing where things were.

Our approach

We treated the board as an exception surface rather than a data table. Normal loads compress to a single quiet line; anything off-plan expands with the context needed to fix it and nothing else.

A monospace numeric scale, four severity states, and a keyboard-first command layer replaced the window juggling. We shipped the tokens and React components alongside the design so the front-end team never had to interpret a spec.

Lanes handled per dispatcher

11 → 4

Weeks to onboard a dispatcher

0

Redlines needed at handoff

Exception-first dispatch board

Keyboard command layer

We asked for a redesign of the load board. What we got was a different idea about what the board is for.

Priya Nadkarni · Head of Operations, Atlas Freight

Related services

Next project

Lumen Labs

Time-to-first-call down to nine minutes

Let's talk

Have a project idea in mind? Let's get started.

We'll schedule a call to discuss your idea. After a short discovery session we send a proposal, and once it's approved we get started.